Small bakery feels no love from the FDA over labeling

In the note, the FDA questions why love was listed among other (real) ingredients, such as oats and sugar.

The bakery's CEO John Gates tells Bloomberg in an interview that the FDA's response to listing love as an active ingredient, "just felt so George Orwell".

The FDA recently reprimanded a MA bakery for including the romantic term in the ingredients list for its granola. "Frankly, their food tastes awesome with [love], so let's keep it in".

The U.S. Food & Drug Administration said this week that a MA bakery was misleading customers because the proprietors listed "love" as an ingredient in its granola.

The FDA also said the bakery violated several health protocols, including leaving remnants of Pepper Jack dough, which contains dairy allergens, on equipment used to mix non-dairy items, improperly cleaned and sanitized equipment, including an "encrusted buildup of brown colored debris" on metal screens for dough mixers, and other issues. It's kind of nice that this artisan bakery can say there's love in it and it puts a smile on people's face.

The co-owner of a MA bakery that the government has told to remove "love" from its list of granola ingredients says he doesn't understand why the company is being asking to make the change after almost two decades.

He added that many Americans have reached out to the bakery to show support.

According to the FDA, the use of "love" as an ingredient was "not among the agency's top concerns".

According to Bloomberg, the bakery sells it goods in about 120 stores, mostly in MA and New Hampshire.

Nashoba Brook Bakery opened its doors in Concord in 1998, according to the company's website. It specializes in making artisanal breads that are distributed to gourmet markets, sandwich shops, caterers, restaurants, and supermarkets.

Bakery co-owner and chief baker Stuart Witt said the company has been open almost 20 years and has been selling granola almost that long.

Witt says the company has been open for almost 20 years and has been selling its Nashoba Granola almost that long.

No word yet on whether happiness can be listed on the nutrition facts label.

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